The Maui real estate market continues to be dynamic, showing strong performance and attracting buyers from around the globe. To truly understand the landscape, we're diving into the latest data for July 2025 and taking a broader look at the buyer demographics from the first half of the year. All data is provided by Title Guaranty Hawaii, offering us a clear picture of the current trends.
July 2025 Market Snapshot: Prices Remain Strong
July was another robust month for Maui real estate. Demand for single-family homes and condominiums continues to drive a competitive market, reflected in strong sales prices.
Single-Family Homes:
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Median Sales Price: $1,325,000
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Number of Sales: 61
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Year-Over-Year Performance: The median sales price is up an impressive 10.4% compared to July of last year, showcasing significant appreciation and a solid return on investment for homeowners.
Condominiums:
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Median Sales Price: $675,000
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Number of Sales: 53
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Market Insight: While the number of sales has decreased slightly compared to last year, the median price has held firm, indicating sustained value in the condominium sector, which remains a popular entry point into the Maui market.
Who is Buying Maui Real Estate? A Look at Jan-Jun 2025
Understanding who is investing in Maui is key to understanding the market's strength. A review of the first six months of 2025 reveals a diverse and committed buyer pool.
While local Hawaii residents make up the majority of transactions (70% of all sales), a significant portion of the market is driven by buyers from the U.S. Mainland, who accounted for 29% of sales and a substantial 43% of the total dollar volume.
Here are the top 5 U.S. states investing in Maui property in the first half of 2025:
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California: Leading the pack with 53 transactions totaling over $130.5 million.
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Washington: 21 transactions with an investment of $49.4 million.
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Colorado: 13 transactions totaling $25.5 million.
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Oregon: 13 transactions with an investment of $21.3 million.
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Texas: 8 transactions totaling $26.2 million.
International buyers also play a role, with Canada being the most significant foreign investor, contributing over $45.8 million in sales during this period.
Regional Hotspots: Where the Action Is
The data shows vibrant activity across the island, with certain regions attracting particular attention. In July, the Southside (Kihei, Wailea, Makena) was a hub of activity with 41 total sales. This area is also a top choice for mainland buyers, particularly from California and Washington, who are drawn to the world-class beaches, golf courses, and luxury amenities.
The Westside (Lahaina, Kaanapali, Napili) and Central Maui also continue to see consistent sales, appealing to a mix of local and mainland buyers.
What This Means For You
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For Sellers: The continued strength in median sales prices and the significant influx of investment from high-value mainland markets create a favorable environment. Demand for well-priced properties is high, making this a strategic time to consider listing your home.
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For Buyers: The market is competitive, but opportunities are still available across the island. Working with an experienced, data-driven agent is crucial to navigating this landscape successfully and finding the right property to fit your goals.
The Maui real estate market is sophisticated and resilient. Whether you are looking to sell your property or find your personal piece of paradise, I am here to provide the expert guidance and in-depth analysis you need to make informed decisions.
For a personalized consultation on how these trends impact your real estate goals, please don't hesitate to reach out.
Riette Jenkins
REALTOR® Broker | RB-17543
Managing Director of Global Luxury Coldwell Banker Island Properties
Data sourced from Title Guaranty Hawaii's 'Maui Residential Sales Report July 2025' and 'Maui Buyer Stats Jan-Jun 2025'.
